Today makers of wearable computer gadgets are very depressed. The market has spoken and it said “the smartwatch just ain’t the business”. Global-Web-Index reports a survey of 170,000 internet users across 32 markets revealed that only 9% own a smartwatch and only 7% own a smart wristband. But in the same report, in stark contrast, 80% own a smartphone.
The largest portion of that 9% that own a smartwatch, are 25-34 year-old affluent males who live in Asia. I know, you though they were yuppies from Berkley. Also of note and no surprise to see, Android is firmly ahead of iOS. Media has reported that iPhone sales have gone into a slump after the recent launch of iPhone 6 models. It’s still not clear what specifically is driving this but rumors point to privacy issues.
GWI also reports that 25% of smartphone users are NOT accessing mobile internet services. Other reports have lead one to believe this number to be closer to 10%.
But the smartphone still has a ways to go, it’s not yet passed PC/Laptop usage which is around 90%.
Read Article (Ingrid Lunden | techcrunch.com | 01/12/2015)
Surprising to see the market reaction to the smartwatch, the Apple smartwatch seems to be one of few to see any success according to media analysts. Bet we are beginning to witness opposing reports about the smartwatch and market acceptance.
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